[HanCinema's News] "#ALIVE" Tops VOD Charts
By William Schwartz | Published on
On August 4th Lotte Entertainment announced that "#ALIVE" had officially broken the break even point. "#ALIVE" has to date earned over 1.9 million admissions in theatrical screenings, but the zombie movie's declared break even point was 2.2 million admissions. The shortfall was overcome by "#ALIVE"'s strong performance on secondary distribution services.
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"#ALIVE" first opened on South Korean Video On Demand services on July 28th and since then has handily topped them all for movies. From the very first day "#ALIVE" has had a strong presence on such platforms as IPTV, KT Olleh TV, and Digital Cable TV Home Choice among others. "#ALIVE" first premiered in South Korean theaters on June 24th and became the first movie to break the million viewer mark since the COVID-19 outbreak came to South Korea in February.
Written by William Schwartz
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"#ALIVE" is directed by Cho Il-hyeong, and features Yoo Ah-in, Park Shin-hye, Jeon Bae-soo, Lee Hyun-wook-I, Oh Hye-won, Kim Dan-bi. Release date in Korea: 2020/06/24.
William Schwartz
Staff writer. Has been writing articles for HanCinema since 2012, having lived in South Korea from 2011 to 2021. He is currently located in the Portland metropolitan area. William Schwartz can be contacted via william@hancinema.net, and is open to requests for content in future articles.